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Everllence

Complexity meets clarity

Activating a new brand across global markets.

Everllence

Complexity meets clarity

Activating a new brand across global markets.

A woman wearing glasses with digital symbols.

Rodenstock

Strong concept creates growth in a stagnant market

Strategic launch of Rodenstock's latest lens innovation.

Rodenstock

Strong concept creates growth in a stagnant market

Strategic launch of Rodenstock's latest lens innovation.

Eilersen

Using the power of AI to strengthen the brand and positioning

AI ads new life to long-lasting creative concept.

Eilersen

Using the power of AI to strengthen the brand and positioning

AI ads new life to long-lasting creative concept.

føtex

Pure brand positioning

Strategic product concept for a new organic brand.

føtex

Pure brand positioning

Strategic product concept for a new organic brand.

An older man and a woman smiling together against a red background.

Dovida

A new era in
home care

Launching a new home care brand across six European markets.

Dovida

A new era in
home care

Launching a new home care brand across six European markets.

Grundfos

A new generation of digital circulator pumps

The single most important business-critical pivot in Grundfos’ recent history.

Grundfos

A new generation of digital circulator pumps

The single most important business-critical pivot in Grundfos’ recent history.

Topsoe

The ’New Energy Reality’ (Davos 2025)

A thought leadership series for Topsoe to tap into the energy transition agenda, at World Economic Forum's annual meeting in Davos 2025.

Topsoe

The ’New Energy Reality’ (Davos 2025)

A thought leadership series for Topsoe to tap into the energy transition agenda, at World Economic Forum's annual meeting in Davos 2025.

GIF displaying 2 coffee beans, 2 bananas, and 2 gold rings.

Fairtrade Germany

Small mark.
Big impact.

A strong value proposition sets this B2B brand apart from a crowded label market.

Fairtrade Germany

Small mark.
Big impact.

A strong value proposition sets this B2B brand apart from a crowded label market.

Sun Lolly

The ice lolly with the fun factor

A niche product becomes a summer staple.

Sun Lolly

The ice lolly with the fun factor

A niche product becomes a summer staple.

RRRRRRRRATSCH! text on peeling white paper.

Knauf

Sound-inspired launch of a new acoustic ceiling

Launch campaign and go-to-market strategy using the product’s sound as the central creative element.

Knauf

Sound-inspired launch of a new acoustic ceiling

Launch campaign and go-to-market strategy using the product’s sound as the central creative element.

Viega

Nummer E1NS position with target audience strategy

Strong positioning with target audience strategy

Viega

Nummer E1NS position with target audience strategy

Strong positioning with target audience strategy

SMS group

Secured pole position in green metals

A fresh strategy to position the brand as a sustainability leader.

SMS group

Secured pole position in green metals

A fresh strategy to position the brand as a sustainability leader.

Würth

Just. Build. Better.

Merging digital innovation and real-world impact to capture market attention.

Würth

Just. Build. Better.

Merging digital innovation and real-world impact to capture market attention.

Viega

The future of
construction is digital

A bold campaign and unified event concept that positioned Viega as a leader in digital construction.

Viega

The future of
construction is digital

A bold campaign and unified event concept that positioned Viega as a leader in digital construction.

Børsen

Insight you can count on

A unique brand positioning concept captures insights on brand perception.

Børsen

Insight you can count on

A unique brand positioning concept captures insights on brand perception.

Falck

We take care of you and your health

A campaign that created a new position while continuing to evolve the brand

Falck

We take care of you and your health

A campaign that created a new position while continuing to evolve the brand

Rovensa Next

Let’s grow greener

A new visual identity and company values to unify all employees under one brand.

Rovensa Next

Let’s grow greener

A new visual identity and company values to unify all employees under one brand.

DCC Energi

Together we shape the future

Empowering Denmark’s green energy transition as a full-service energy provider.

DCC Energi

Together we shape the future

Empowering Denmark’s green energy transition as a full-service energy provider.

Work

Filter by

Complexity meets clarity

Complexity meets clarity

Strong concept creates growth in a stagnant market

Strong concept creates growth in a stagnant market

Using the power of AI to strengthen the brand and positioning

Using the power of AI to strengthen the brand and positioning

Pure brand positioning

Pure brand positioning

A new era in
home care

A new era in
home care

A new generation of digital circulator pumps

A new generation of digital circulator pumps

The ’New Energy Reality’ (Davos 2025)

The ’New Energy Reality’ (Davos 2025)

Small mark.
Big impact.

Small mark.
Big impact.

The ice lolly with the fun factor

The ice lolly with the fun factor

Sound-inspired launch of a new acoustic ceiling

Sound-inspired launch of a new acoustic ceiling

Nummer E1NS position with target audience strategy

Nummer E1NS position with target audience strategy

Secured pole position in green metals

Secured pole position in green metals

Just. Build. Better.

Just. Build. Better.

The future of
construction is digital

The future of
construction is digital

Insight you can count on

Insight you can count on

We take care of you and your health

We take care of you and your health

Let’s grow greener

Let’s grow greener

Together we shape the future

Together we shape the future

26 cases.
Global relevance.
Practical strategic insight.

Get the Kunde Report 2026

Work

Filter by

Complexity meets clarity

Complexity meets clarity

Strong concept creates growth in a stagnant market

Strong concept creates growth in a stagnant market

Using the power of AI to strengthen the brand and positioning

Using the power of AI to strengthen the brand and positioning

Pure brand positioning

Pure brand positioning

A new era in home care

A new era in home care

A new generation of digital circulator pumps

A new generation of digital circulator pumps

The ’New Energy Reality’ (Davos 2025)

The ’New Energy Reality’ (Davos 2025)

Small mark. Big impact.

Small mark. Big impact.

The ice lolly with the fun factor

The ice lolly with the fun factor

Sound-inspired launch of a new acoustic ceiling

Sound-inspired launch of a new acoustic ceiling

Nummer E1NS position with target audience strategy

Nummer E1NS position with target audience strategy

Secured pole position in green metals

Secured pole position in green metals

Just. Build. Better.

Just. Build. Better.

The future of construction is digital

The future of construction is digital

Insight you can count on

Insight you can count on

We take care of you and your health

We take care of you and your health

Let’s grow greener

Let’s grow greener

Together we shape the future

Together we shape the future

26 cases. Global relevance. Practical strategic insight.

Get the Kunde Report 2026

A new era in
home care

A new era in
home care

Small mark.
Big impact.

Small mark.
Big impact.

The future of
construction is digital

The future of
construction is digital

26 cases.
Global relevance.
Practical strategic insight.