Building & Construction
Building and construction are evolving towards greater energy efficiency and smarter connectivity. We’re here to sharpen your brand’s focus on these industry shifts, enhancing your communication strategy to reflect a commitment to a more sustainable and connected future.
Talk to our experts on
building & construction
Our references
Related work
Würth
Just. Build. Better.
Würth’s new construction software simplifies digital project management. But in a crowded market, feature lists weren’t enough. Our strategic campaign cut through the noise by visually merging tech and construction – defining a new software category and positioning Würth as its leader. The result? A bold campaign that raised awareness across the market and inside the company.
Ramboll
Let’s close the gap
Ramboll went all-in on a new corporate strategy focused on sustainability. But in an industry where everyone was doing the same, how did they ensure their brand stood out? It was a task that required a structured process which would see us simplify the complex.
Knauf
Sound-inspired launch of a new acoustic ceiling
The new Knauf Cleaneo Klett acoustic ceiling system stands out for its simplicity and flexibility. To make it heard, we built the go-to-market campaign around its distinctive Velcro sound. “Rrrrrrrratsch” became the central creative element – a symbol of ease and strength that made real noise and exceeded all digital targets.
Danfoss
The Green Re-start series
Positioning as a technology leader in the green transformation. Collabortively, we created an extensive campaign activated during COP26, targeted at high-level policy and decision makers, focused on bringing energy efficiency to the core of the energy transition.
Orbia Wavin
See Water Differently
“See water differently” as we set out to help Orbia Wavin set an industry-wide urban climate resilience agenda and drive commercial opportunities. The communication spans: thought-leadership, solution leadership and product leadership. From hero video to teasers and longer explainer formats all the opportunities for better water use, reuse, and conservation were highlighted. All with the aim to strategically position Orbia Wavin as a significant player in the field.
Viega
Nummer E1NS position with target audience strategy
See how Kunde & Co helped Viega sharpen its positioning through a clear target group analysis, strong messaging, and account based marketing