#Events

Live webinar

The Digital Shift in Healthcare Marketing

Drive growth with future-ready healthcare marketing

Event details:

Date: 18 November, 2025
Time: 11.00 am – 12.00 pm CET

Healthcare marketing is changing fast, digitalization, workforce shortages, and rising cost pressure are reshaping how brands reach professionals and patients. To stay relevant, marketing needs to move beyond sales support and become a true business driver.

In this webinar, we’ll share how leading life science and healthcare companies build scalable marketing concepts that engage stakeholders, speed up market adoption, and deliver measurable impact.

You’ll learn how to:

  • Master the full stakeholder landscape to gain traction faster
  • Influence decisions with content that drives real engagement
  • Create scalable concepts that markets embrace and activate
  • Streamline MLR processes to shorten time-to-market

Join to sharpen your approach, strengthen collaboration, and secure lasting competitive advantage.

Speakers

  • Jesper Søefeldt, Director, Kunde & Co, 20+ years working with branding, positioning, concept and campaign development, and activation for primarily international B2B and healthcare companies. Jesper is also a trained nurse (ER & Trauma centre – active duty) with firsthand insight into the healthcare sector.
  • Annemette Kjær-Nielsen, Partner, Kunde & Co, 15+ years of experience working in commercial, brand, and marketing consulting. Leads the Healthcare division at Kunde & Co and has wide experience in driving marketing strategies for global brands both within healthcare and other B2B industries.
  • Rasmus Hvid, Co-founder, Copli, an AI company he co-founded to provide pharma and MedTech companies with tools to improve their marketing compliance efforts. He has a proven track record of building AI-driven products for regulated industries and is is heading product efforts at his company.

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