Brands of the Future

Join our seminar and explore how to build the winning brands of tomorrow

The world is changing constantly, and any brand hoping to survive needs concrete tools and strategies that ensure their resilience, no matter what the future brings. In this seminar, we’ll shed light on hot-button issues facing CMOs, sustainability leaders, strategy managers, and commercial leaders of international companies as they look to the future, asking the questions that matter and offering concrete tools and protocols to successfully navigate uncertain waters.

To help your brand not only survive the future, but thrive in it, we will explore 3 non-negotiables facing any “Brand of the Future”:

- Topic 1: Make sustainability a brand value-driver
- Topic 2: Use AI to stand out, not blend in
- Topic 3: Focus on customer journeys worth taking

Wednesday June 5th - Sentralen, Oslo

08:30 - 09:00 Coffee, croissants, and check-in

09:00 - 09:20 Welcome to Brands of the Future Seminar

09:20 - 10:00 Make sustainability a brand value driver

10:00 - 10:30 Use AI to stand out, not blend in

10:30 - 11:00 Break

11:00 - 11:40 Focus on customer journeys worth taking

11:40 - 12:00 Conclusions, thank you, & mingling

Join our Brands of the Future Seminar, June 5th

We’ll share concrete tools and strategies that will ensure your brand’s success, no matter what the future brings.

Practical info:  The seminar will be held in English. 

Address:  Sentralen, Øvre Slottsgate 3, 0157, Oslo

Interested, but can’t attend?

Make sustainability a brand value-driver

Topic 1

No brand can survive without a solid sustainability platform and strategy. Through our arsenal of expert-driven strategies, real-world success tales, and innovative tools, we can help you master your sustainability narrative, elevate your positioning, and inspire your stakeholders. We’ll also share our perspectives on how to navigate the regulation maze, outsmart greenwashing traps, and master risk management based on a credible and ambitious business intent.

Use AI to stand out, not blend in

Topic 2

Explore the seismic impact of AI on human behavior, business, and marketing and discover how to harness it as a powerful ally for your company. Join us to uncover how you can use AI to craft a unique voice and presence, ensuring your brand not only participates in the AI revolution but leads with originality and distinction. We’ll present studies and applications and take a peek at the AI tools redefining today’s landscape, so you can venture beyond the uniformity that AI often brings to the table, and master the art of differentiation.

Focus on customer journeys worth taking

Topic 3

Customer journeys today are complex, spanning various touchpoints in B2B and B2C contexts, with decisions influenced by numerous stakeholders. Success hinges on pinpointing key customers and their purchase paths to prioritize the most impactful value journeys.

About Kunde & Co

Kunde & Co was founded in 1988 in Copenhagen and has since grown into one of Scandinavia’s leading independent marketing and advertising agency with offices in Copenhagen, Zurich, and Dusseldorf. Recognized for its comprehensive and strategic marketing solutions for clients around the globe, Kunde has over 200 employees and +35 year’s experience spanning multiple sectors, including consumer goods, technology, heavy industry, healthcare, and many more.