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Our Work

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Wavin

A new agenda with a crystal clear purpose: Building Healthy, Sustainable Environments

Wavin is a global leader in plastic pipe systems and solutions for residential, public and civil engineering projects. Headquartered in the Netherlands, Wavin is part of Orbia, a community of companies working to tackle some of the world’s most complex urban challenges.

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Wavin

A new agenda with a crystal clear purpose: Building Healthy, Sustainable Environments

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Ricoh

Repositioning Ricoh in the digital space

The international digital services and document company, Ricoh moves from a brand position in office printing to digital services that empower workplaces around the world.

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Ricoh

Repositioning Ricoh in the digital space

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Eilersen

Strong brands take time

Eilersen has shown phenomenal growth globally and the journey continues. People have had a lot on their minds over the past year, and Eilersen takes time to focus on some of this in their new campaign.

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Eilersen

Strong brands take time

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Alm. Brand

Insurance that's just right for you

Alm. Brand gets a new focused brand strategy and creative universe that strongly positions the company as the flexible and simple insurance company.

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Alm. Brand

Insurance that's just right for you

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Oticon

Product launch brings a new perspective to the hearing care industry

Four years after the enormous success of Oticon Opn™, Oticon teamed up again with Kunde & Co to shake up the industry with the new Oticon More™ hearing aid. The concept developed by Kunde & Co helped to successfully introduce Oticon More into global markets.

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Oticon

Product launch brings a new perspective to the hearing care industry

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Rosendahl Design Group

An invigorated narrative for iconic Danish designs

With help from Kunde & Co, Rosendahl Design Group fortified the foundation for developing its brand portfolio, injecting new life into four of its most significant brands. This elevates the value of the individual brands and strengthen Rosendahl Design Group as a whole.

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Rosendahl Design Group

An invigorated narrative for iconic Danish designs

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Arjo

Invaluable insights drive successful product development

With the development of a new offering within bathing systems for acute and long-term care facilities, Arjo wanted to understand which product features brought the most value to principal decision-makers and the ideal price they would pay. Kunde & Co conducted quantitative market research in the key markets, that led to strategic recommendations which uncovered critical insights, not only answering the product development team’s questions, but ultimately leading to a finalized product road-map prior to production.

Arjo

Invaluable insights drive successful product development

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Reykjavik Excursions

Gearing up for growth

Following an acquisition that cemented their position as the biggest Icelandic tour operator and travel agent, Reykjavik Excursions needed to redefine and segment their customers to accommodate a new product and brand system, while maintaining a brand legacy built over 50+ years.

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Reykjavik Excursions

Gearing up for growth

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Falck

Falck makes your way to the waiting room safe

Falck Patient Transportation Service supports people in getting to and from healthcare facilities. To strengthen the service’s recognition and sales, Kunde & Co was tasked with developing a campaign to highlight the perceived value for customers ...

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Falck

Falck makes your way to the waiting room safe

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Telia

Making Telia the family’s first choice

With a goal to transform its brand, Telia needed inspiration – collaborating with Kunde & Co to create a new direction aimed at making the company no.1 among families. Now, with a sharper and more solid position in place, the foundation for change has been set …

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Telia

Making Telia the family’s first choice

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

K.W. Bruun Import wanted to revitalise the Citroën brand in the Danish market after being granted the rights to import the well-known cars to Denmark. Kunde & Co was chosen to conduct the market test and develop the campaign to cement Citroën’s unique character and position in the market.

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

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Avaloq

A distinct brand position that gears Avaloq
to excel in the new era

Kunde & Co helped Avaloq prepare for a new era in financial technology and services with a new brand claim focused on ‘simplicity’ and a unique communications concept – a platform for Avaloq to achieve success growing globally and launch multiple new software platforms.

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Avaloq

A distinct brand position that gears Avaloq
to excel in the new era

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Rodenstock

Developing a new, compelling story for Rodenstock

Rodenstock’s new DNEye® Scanner and DNEye® PRO Technology created a revolution in the world of progressive lenses; lens production based on precise measurements of the individual eye. Rodenstock looked to Kunde & Co to communicate this ground-breaking innovation and successfully position it towards opticians and their customers.

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Rodenstock

Developing a new, compelling story for Rodenstock

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Ib Andresen Industri

From steel component producer to strategic partner

Discover how we helped Danish market leader Ib Andresen Industri rejuvenate its brand and realise its ambition to secure a stronger, more customer-oriented positioning and value proposition in an otherwise conservative steel industry.

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Ib Andresen Industri

From steel component producer to strategic partner

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Puori

Telling the pure brand story

Puori is a Danish provider of clean and superior food supplements. Founded in 2009 by Julius Heslet and Oliver Amdrup, the mission has always been to support people who strive to lead a healthy, balanced lifestyle. The ambition is to push the industry of food supplements toward increased transparency and clean labelling. Puori has historically been a brand for Crossfitters and athletes in Denmark, USA and Sweden.

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Puori

Telling the pure brand story

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Samsung

Dialogue campaigns strengthen Samsung's B2B position

Explore how Kunde & Co helped Samsung to develop concept and communication for the restart of the Samsung Galaxy Enterprise Edition. This company is best known for its consumer electronics, but they also have a broad portfolio of business products and solutions.

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Samsung

Dialogue campaigns strengthen Samsung's B2B position

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Amoena

From cosmetic fix to personal triumph

Amoena, the the world-leader in breast care products, was having difficulty selling their partial breast forms. With the support of Kunde & Co, the product category was repositioned to reflect a simpler, yet more emotional and purposeful message.

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Amoena

From cosmetic fix to personal triumph

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Hilding Anders

Creating clear and differentiated positions for two Hilding Anders brands

Hilding Anders is Scandinavia’s largest bed producer and a major European player. Headquartered in Sweden, the company has a range of private label concepts as well as its own brands, while its 9500 employees are spread across 40 markets.

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Hilding Anders

Creating clear and differentiated positions for two Hilding Anders brands

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Goodvalley

Consolidating four companies into one strong corporate brand

Development of corporate brand strategy, concept, visual universe and complete go-to-market strategy by using the company’s story and unique approach to agriculture to differentiate itself in the market.

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Goodvalley

Consolidating four companies into one strong corporate brand

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Geberit

Positioning Geberit as the complete bathroom partner in the Nordics

Explore how we worked together with Geberit to develop a strong project sales concept and campaign covering multiple target groups and decision makers across the Nordic markets.

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Geberit

Positioning Geberit as the complete bathroom partner in the Nordics

To find out more about what Kunde & Co can do for you and your company, please contact us

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