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Oticon

Setting a new course for the Oticon brand

Oticon has long been a robust brand, but the launch of Oticon OpnTM in 2016 introduced a paradigm shift in hearing aid, further strengthening the company’s position. Spearheading this new era of technology, Oticon is now seen as a global provider of premium hearing aid solutions. To keep this momentum going, Oticon took this opportunity to reinforce its market position.

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Oticon

Setting a new course for the Oticon brand

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Wavin

A new agenda with a crystal clear purpose: Building Healthy, Sustainable Environments

Wavin is a global leader in plastic pipe systems and solutions for residential, public and civil engineering projects. Headquartered in the Netherlands, Wavin is part of Orbia, a community of companies working to tackle some of the world’s most complex urban challenges.

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Wavin

A new agenda with a crystal clear purpose: Building Healthy, Sustainable Environments

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Ricoh

Repositioning Ricoh in the digital space

The international digital services and document company, Ricoh moves from a brand position in office printing to digital services that empower workplaces around the world.

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Ricoh

Repositioning Ricoh in the digital space

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Alm. Brand

Insurance that's just right for you

Alm. Brand gets a new focused brand strategy and creative universe that strongly positions the company as the flexible and simple insurance company.

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Alm. Brand

Insurance that's just right for you

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Rosendahl Design Group

An invigorated narrative for iconic Danish designs

With help from Kunde & Co, Rosendahl Design Group fortified the foundation for developing its brand portfolio, injecting new life into four of its most significant brands. This elevates the value of the individual brands and strengthen Rosendahl Design Group as a whole.

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Rosendahl Design Group

An invigorated narrative for iconic Danish designs

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Telia

Making Telia the family’s first choice

With a goal to transform its brand, Telia needed inspiration – collaborating with Kunde & Co to create a new direction aimed at making the company no.1 among families. Now, with a sharper and more solid position in place, the foundation for change has been set …

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Telia

Making Telia the family’s first choice

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Falck

Falck makes your way to the waiting room safe

Falck Patient Transportation Service supports people in getting to and from healthcare facilities. To strengthen the service’s recognition and sales, Kunde & Co was tasked with developing a campaign to highlight the perceived value for customers ...

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Falck

Falck makes your way to the waiting room safe

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Danfoss

Green Restart Series

COVID-19 had a temporarily positive effect on global CO2 emissions, giving Danfoss a window of opportunity to stay focused on the global green agenda – and show the world its 'Green Restart Series' is more than just talk.

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Danfoss

Green Restart Series

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Opel

Revitalising one of the world’s oldest car brands in Denmark

Explore how we helped one of the world’s oldest car manufacturers revitalise its brand in the Danish market by harnessing its already strong brand DNA to transform the image perception and boost sales.

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Opel

Revitalising one of the world’s oldest car brands in Denmark

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HTH

Kitchen love that lasts

With the help of Kunde & Co, Scandinavia's largest kitchen manufacturer identified its brand DNA in order to create a new brand purpose – before bringing it to life via an integrated communications concept that, ultimately, translated into great sales.

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HTH

Kitchen love that lasts

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

K.W. Bruun Import wanted to revitalise the Citroën brand in the Danish market after being granted the rights to import the well-known cars to Denmark. Kunde & Co was chosen to conduct the market test and develop the campaign to cement Citroën’s unique character and position in the market.

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

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Avaloq

A distinct brand position that gears Avaloq
to excel in the new era

Kunde & Co helped Avaloq prepare for a new era in financial technology and services with a new brand claim focused on ‘simplicity’ and a unique communications concept – a platform for Avaloq to achieve success growing globally and launch multiple new software platforms.

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Avaloq

A distinct brand position that gears Avaloq
to excel in the new era

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Rodenstock

Developing a new, compelling story for Rodenstock

Rodenstock’s new DNEye® Scanner and DNEye® PRO Technology created a revolution in the world of progressive lenses; lens production based on precise measurements of the individual eye. Rodenstock looked to Kunde & Co to communicate this ground-breaking innovation and successfully position it towards opticians and their customers.

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Rodenstock

Developing a new, compelling story for Rodenstock

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The Danish Home Guard

New campaign to lift recruitment potential

Explore how we worked together with the Danish Home Guard to develop a multipurpose campaign designed to recruit new volunteers and show the people who help protect Danish society in a new light, while strengthening the military profile of the organisation.

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The Danish Home Guard

New campaign to lift recruitment potential

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Danfoss

Revitalising Danfoss' position

Kunde & Co developed the “THIS IS WHERE THE TRANSFORMATION STARTS” platform for Danfoss to add fresh momentum and to show that the company is truly dedicated to creating solutions for the future in the areas of climate change, food supply, urbanisation, digitisation and electrification.

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Danfoss

Revitalising Danfoss' position

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Samsung

Dialogue campaigns strengthen Samsung's B2B position

Explore how Kunde & Co helped Samsung to develop concept and communication for the restart of the Samsung Galaxy Enterprise Edition. This company is best known for its consumer electronics, but they also have a broad portfolio of business products and solutions.

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Samsung

Dialogue campaigns strengthen Samsung's B2B position

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Velliv

A clear position for the competent pension company with a human approach

Through a new and compelling campaign, Velliv has put good advice on the agenda and cemented its new position as the pension company that ensures customers get the most out of life.

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Velliv

A clear position for the competent pension company with a human approach

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Hjem-IS

Revitalizing a classic Danish brand

With its iconic ice-cream trucks, Hjem-IS has been delivering ice cream to doorstep across Denmark for the last 43 years. Now, after multiple ownership changes, the company is part of Mejerigaarden A/S who also owns Premier Is.

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Hjem-IS

Revitalizing a classic Danish brand

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Nets

International branding for a Nordic fintech company

After fine-tuning its core message with support from Kunde & Co, Nets impressively demonstrated how to cooperate with banks, companies, stores and other partners to make everyday life easier for all people in Northern Europe.

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Nets

International branding for a Nordic fintech company

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Goodvalley

Consolidating four companies into one strong corporate brand

Development of corporate brand strategy, concept, visual universe and complete go-to-market strategy by using the company’s story and unique approach to agriculture to differentiate itself in the market.

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Goodvalley

Consolidating four companies into one strong corporate brand

To find out more about what Kunde & Co can do for you and your company, please contact us


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